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Contents	Page
Preface: About the Second Edition	p. vi
Foreword	p. xii
Introduction: Read me first	p. 2
Guiding Principles
Chapter 1 - Don't make me think!	p. 10
Chapter 2 - How we really use the Web	p. 20
Chapter 3 - Billboard Design 101	p. 30
Chapter 4 - Animal, vegetable, or mineral?	p. 40
Chapter 5 - Omit [needless] words	p. 44
Things You Need to Get Right
Chapter 6 - Street signs and Breadcrumbs	p. 50
Chapter 7 - The first step in recovery is admitting that the Home page is beyond your control	p. 94
Making Sure You Got Them Right
Chapter 8 - "The Farmer and the Cowman Should Be Friends"	p. 122
Chapter 9 - Usability testing on 10 cents a day	p. 130
Larger Concerns and Outside Influences
Chapter 10 - Usability as common courtesy	p. 160
Chapter 11 - Accessibility, Cascading Style Sheets, and you	p. 168
Chapter 12 - Help! My boss wants me to _	p. 180
Recommended reading	p. 186
Acknowledgments	p. 192
Index	p. 198

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