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Cheap : the high cost of discount culture
Shell, Ellen Ruppel
Adult Nonfiction HF5429.215.U6 S54 2009

Comments  Summary  Contents  Reviews  Author Notes

ContentsPage
Note to Readersp. xiii
Introduction: Gresham's Lawp. 1
1 - Discount Nationp. 7
2 - The Founding Fathersp. 30
3 - Winner Take Nothingp. 55
4 - The Outlet Gambitp. 88
5 - Markdown Madnessp. 109
6 - Death of a Craftsmanp. 125
7 - Discounting and its Discontentsp. 149
8 - Cheap Eatsp. 163
9 - The Double-Headed Dragonp. 188
10 - The Perfect Pricep. 207
Acknowledgmentsp. 233
Notesp. 239
Bibliographyp. 281
Indexp. 287


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