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Idea stormers : how to lead and inspire creative breakthroughs
Mattimore, Bryan W.
Adult Nonfiction HD53 .M3744 2012

Comments  Summary  Contents  Author Notes

ContentsPage
Prefacep. ix
Introduction: Idea Enginesp. 1
1 - A Map of the Creative Mind: Embracing Seven Creative Thinking Mind-Setsp. 11
2 - Beyond Brainstorming: Understanding Individual and Group Ideation Techniquesp. 23
3 - Your Ideation Tool Kit: The Seven All-Time Greatest Ideation Techniquesp. 49
4 - Innovation Overview: Strategies and Tools of a Successful Innovation Processp. 71
5 - Real-World Challenges: Applying Ideation Techniques and Innovation Processesp. 99
6 - Idea Meets World: Navigating the Road from Good Idea to Successful Innovationp. 133
7 - Thinking Like a Facilitating Leader I: The Who, Where, and How of Planning and Leading Group Ideation Sessionsp. 155
8 - Thinking Like a Facilitating Leader II: New Product Ideation Session Designp. 175
9 - Thinking Like a Facilitating Leader III: Five Strategies for Inventing Ideation and Innovation Processesp. 199
Conclusionp. 221
Notesp. 225
Acknowledgmentsp. 227
About the Authorp. 231
Indexp. 233


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