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Idea stormers : how to lead and inspire creative breakthroughs
Mattimore, Bryan W.
Adult Nonfiction 658.4063 M 2012
Mattimore, Bryan W.
Adult Nonfiction 658.4063 M 2012
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| Contents | Page |
|---|---|
| Preface | p. ix |
| Introduction: Idea Engines | p. 1 |
| 1 - A Map of the Creative Mind: Embracing Seven Creative Thinking Mind-Sets | p. 11 |
| 2 - Beyond Brainstorming: Understanding Individual and Group Ideation Techniques | p. 23 |
| 3 - Your Ideation Tool Kit: The Seven All-Time Greatest Ideation Techniques | p. 49 |
| 4 - Innovation Overview: Strategies and Tools of a Successful Innovation Process | p. 71 |
| 5 - Real-World Challenges: Applying Ideation Techniques and Innovation Processes | p. 99 |
| 6 - Idea Meets World: Navigating the Road from Good Idea to Successful Innovation | p. 133 |
| 7 - Thinking Like a Facilitating Leader I: The Who, Where, and How of Planning and Leading Group Ideation Sessions | p. 155 |
| 8 - Thinking Like a Facilitating Leader II: New Product Ideation Session Design | p. 175 |
| 9 - Thinking Like a Facilitating Leader III: Five Strategies for Inventing Ideation and Innovation Processes | p. 199 |
| Conclusion | p. 221 |
| Notes | p. 225 |
| Acknowledgments | p. 227 |
| About the Author | p. 231 |
| Index | p. 233 |
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